China has recently been rolling out a series of new policies to reform its management of cross-border e-commerce (CBEC).

In contrast to many definitions, Cyril Drouin and Christine Wang of Saatchi & Saatchi say the term cross-border e-commerce (CBEC) applies to any brand selling in China with its origins in another country.

While China’s booming e-commerce market has ushered in exciting opportunities, it also comes with its fair share of risks. 

How to spot and remove counterfeit goods from e-commerce sites in China

Since its launch in 2013, the China (Shanghai) Pilot Free Trade Zone (CSPFTZ or Zone) has been attracting increasing amounts of foreign investment in many sectors.